Pejy Kash Events x Carmelo Anthony – Hall des Lumières

The Brief

For “The Embodiment of an Icon,” Pejy Kash Events came to us with a vision for an evening celebrating Carmelo Anthony and his influence on basketball and New York culture. The custom details throughout the space—from a wall of records and vintage TVs to stacked speakers and a bold red tree—gave us the visual cues to shape the furniture. Low modular seating in vintage-inspired forms, rich velvets, deep emerald, warm camel and flashes of gold carried the look from lounge to bar, creating a room with depth, personality and a distinct point of view.